Two strengths.

6 mg — Everyday

A steady carrier. Designed to sit alongside coffee, the commute, the after-dinner hour. Most people who switch from light pouches in other brands land here and stay. The dose is small enough that the flavor reads first; the nicotine reads second.

9 mg — Stronger

A measured step up — not a marketing one. Nine milligrams gives more presence per pouch without crossing into the harshness that defines the 12–15 mg shelf. People who use 9 mg tend to use fewer pouches per day, not more.

How to choose

If you are coming from cigarettes, start at 9. If you are coming from a 4 mg pouch and finding yourself doubling up, move to 6. If you are starting fresh — and we wish you weren't — 6.

The strength shouldn't define the ritual. The ritual should define the strength.

What stays the same

The pouch shape, the moisture profile, the slow release, the flavor build, the can. Only the numeral on the lid changes. Both strengths use the same nicotine salt profile, the same MCC substrate, and the same flavor concentration. We tune for parity.